The Privilege of Helping Great Girls

In the current climate in South Africa especially, we need to do everything we can to make girls feel empowered, self-assured, confident and ready to put their hands up for opportunities. We need to help girls from impoverished backgrounds to dream beyond the confines of their circumstances, to recognise their potential and imagine a different kind of future. We need to help them find full-time, gainful employment to enable their sustained socio-economic inclusion. That’s what Great Girls – a non-profit based in Cape Town – does. And it’s been our immense privilege to support them in this mission.

To date, 40 Great Girls mentors have assisted 120 girls. The NPO helps grade 11 and 12 girls from some of South Africa’s most dangerous, gang-ridden areas to feel properly prepared for the world of work. The aim is to give girls the best chance of securing full-time employment or bursaries for further studies. Run by a diverse group of women, it assists girls with writing CVs, practicing interview skills, learning to budget and upping their self-assurance.  Plus, there’s a fun makeover and fashion show, where girls dress up in work-wear, sponsored by Chic Mamas – a confidence-inspiring event.

Kristina Miller, founder of Great Girls, says, “There are so many people out there looking for work. They have many more advantages than a girl from a disadvantaged background. They have better schooling, tuition, job shadowing, open day excursions, personality assessments etc. These girls need these opportunities and more to bridge the poverty gap to get a chance to succeed.”

To continue getting girls into jobs and catalysing sustainable change, Great Girls needs financial donations. As our pro bono client, we’re helping with their communications needs to ensure more people know about the great – and crucial – work this NPO is doing.

You can listen to Cape Talk’s Kieno Kammies talking to Kristina Miller about Great Girls here.

To find out more and donate to this amazing organisation, visit GreatGirls.co.za.

Great Girls
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Great Girls
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Great Girls photo-shoot by Daniele Peplouw and Jamey du Plessis

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