Sanlam | Atmosphere Communications

Sanlam Savings Month Frugal Calendar Challenge

This calendar was designed for our client Sanlam to help consumers practice frugal living during the month of July.
FABRIC Wins Platinum Best in Show at SABRE Awards

UPDATE: Last night, our Siemens' Fabric campaign, which we executed with the King James Group, won the Platinum Sabre Award for Best in Show! It will automatically be entered into the Sabre EMEA leg. We have also been named a finalist for the…
Atmosphere named most admired agency in SA

Atmosphere is the most admired PR agency in South Africa, as voted by our peers in the recent Marklives.com annual Agency Leaders poll. This is the inaugural introduction of the PR category to the poll, which made the recognition particularly…
Sanlam Pink Tax Infographic

A visual guide to help women beat #PinkTax in every day common situations. This infographic formed part of a bigger campaign, which you can read more on here.
Have you heard? Podcast audiences are really listening to you

Something interesting has happened in the world of South African podcasting. It seems we might be waking up to opportunities the rest of the world is already exploring. Atmosphere’s expert partner, podcast specialist Jayne Morgan, turns up the volume…
How to support a loved one fighting Cancer – Infographic Guide

This guide by Sanlam in collaboration with the Cancer Association of South Africa (CANSA), has been created with the help of cancer patients and survivors and aims to oer practical tips on how to provide emotional, physical, financial and lifestyle…
Sanlam #conspicuoussavings media drop

A conceptualised cardboard speaker box designed as a gift for influencers and media who attended the Sanlam #conspicuouossavings event. The branded music box followed the look and feel, as well as music theme of the campaign
2016 Glacier Future Forwards Campaign Media Drop

A campaign encouraging consumers to save for the retirement they want one day. With this in mind, a media drop was conceptualised and sent to influencers to showcase to them how they could retain their lavish lifestyles with Glacier and…
2016 Sanlam Benchmark Symposium Research Books

A set of 4 data and research books designed and packaged for the annual Sanlam Benchmark Symposium event. Go have a look at these books on https://www.sanlambenchmark.co.za/executiveSummary.php
Atmosphere crowned as the most awarded agency over the part two decades at the 20th annual PRISM Awards

Leading communications agency, Atmosphere walked off with nine awards at the 20th Annual PRISM Awards gala ceremony in Hyde Park on Saturday night – crowning the agency as the most awarded PR agency in the 20-year history of the local…
Watch lyrics come to life at the Sanlam Musiekfees 2017

Masterful lyrics from the best of local musicians were celebrated at the annual Sanlam Musiekfees, which will took place from 3 – 12 March 2017 at the 18th US Woordfees in Stellenbosch. Last year as part of their ‘Every Word…
It’s not only about the national budget

That new smartphone has such amazing features. How did you ever live without a 12 megapixel camera? Can you really move forward without a 25% brighter screen? You don’t just want it, you need it right? And you’ll happily pay…
Sanlam Painted Wolf finishes 4th place at the Adventure Racing World Championships

Just before 08h00 on Monday, South Africa’s elite adventure racing team Sanlam Painted Wolf crossed the finish line in fourth place at the 2016 Adventure Racing World Championship (ARWC), producing the best results for a South African team. The team,…
Artisanal African talent shines at 7th Sanlam Handmade Contemporary Fair

Thousands of Joburgers descended on Hyde Park Corner for the seventh annual Sanlam Handmade Contemporary Fair from 13 - 16 October. Showcasing the best in hand-crafted design combined with the finest artisanal food and wine, a highlight of this year’s Well made…
Sanlam and celebrities propel South Africans towards #ConspicuousSaving

For the third year running, Sanlam has used a unique and creative initiative to land National Savings Month messaging in the minds of South Africans. In a social experiment which had fans at once confused and cheered, Sanlam collaborated with…
Why three South Africans turned down their perfect lives

If somebody offered you your perfect life, chances are good that you would grab it with both hands. But the opposite happened recently in Glacier by Sanlam’s #FutureFWD retirement campaign. Three South Africans said no to theirs, not realising that…
Financial Mail’s Rob Rose is the 2015 Sanlam Financial Journalist of the Year

Financial Mail editor Mr Rob Rose is the 2015 Sanlam Financial Journalist of the Year. The announcement was made at the 2015 Sanlam Awards for Excellence in Financial Journalism held in Johannesburg on 9 June 2016. Rose won the coveted award…
Retirement savings – Is your financial future a game of snakes and ladders?

‘How to climb the ladder to retirement’ visually illustrates the ‘smart and not so smart’ choices when it comes to retirement planning. South Africa’s retirement savers are often unable to take the tough decisions necessary to improve their retirement outcomes,…
Atmosphere wins at the PRISMS – Only agency to win two campaigns

Atmosphere Communications has once again scooped a handful of awards at the PRISMS – the Public Relations Institute’s annual award ceremony, held in Johannesburg last night. The national PR company won two golds and one bronze. The first gold was…
New Sanlam campaign gets South Africans to think about their savings expectations

No-one likes getting less, so why do we accept it when it comes to our savings? In a bid to emotionally engage consumers to confront their attitudes toward spending and saving, Sanlam Personal Finance recently launched a digital campaign that…
Entries are open for the 41st Sanlam Awards for Excellence in Financial Journalism

Entries for the 2015 Sanlam Awards for Excellence in Financial Journalism are now open, and financial journalists throughout Africa are encouraged to submit their work. The annual Awards were established in 1974 and honour some of the finest financial journalism…
Glacier by Sanlam #FutureFWD changes retirement mindset of young South Africans

To uncover what retirement is really like and create awareness of the need to save adequately for it, Atmosphere together with Society carried out a six-week #FutureFWD retirement campaign for our client, Glacier by Sanlam. Three young South Africans were…
Innovative water conservation initiative by WWF and Sanlam

As leaders in sustainability, the World Wide Fund for Nature SA (WWF-SA) and Sanlam have spearheaded an initiative which aims to educate the South African public on what they can do to help conserve water. To reconnect urban water users…
Joburg residents flock to Hyde Park Corner to sample the wares of SA’s top producers

From 9 - 11 October the rooftop parking lot of Hyde Park Corner was transformed to become home to 120 talented local producers for the sixth annual Sanlam Handmade Contemporary Fair. A firm favourite on the Joburg social calendar, the Fair…
Atmosphere & King James awarded Grand Prix For Excellence Award at International IPRA awards

National public relations consultancy, Atmosphere Communications and its partners from the King James Group have walked off with the much coveted international Grand Prix For Excellence at the 2015 IPRA Award ceremony. Its Sanlam One Rand Man Campaign also won…
Claire Bisseker, Bruce Whitfield are Sanlam’s top financial journalists for 2014

The joint overall winners of the 2014 Sanlam Awards for Excellence in Financial Journalism – now in their 40th year – were named as Claire Bisseker of Financial Mail and Bruce Whitfield of 702’s Money Show and CNBC Africa. This…
Atmosphere wins big at 2015 PRISM Awards

Atmosphere Communications has retained its status as the Best Mid-Sized Agency at the 2015 PRISM Awards, held in Johannesburg recently. Atmosphere walked away with a total of nine awards, scooping the SA Campaign of the Year Award for a second…
One Rand Man continues incredible journey – into educational sphere

During National Savings Month in July last year, the incredible journey of the One Rand Man gripped the imagination of millions. A unique social experiment in which an ordinary South African lived entirely on R1 coins for a month, the…
Atmosphere – along with King James Group – scoops two Midas Awards for PR

Atmosphere Communications, part of the King James Group, walked off with two top awards for public relations at the 2014 Midas Awards. Entries were received from more than 30 countries around the world for these awards – arguably considered the…
2014 Sanlam Handmade Contemporary Fair – another successful year

The rooftop of Hyde Park Corner in Johannesburg was once again home to over 100 talented craftsmen and women for the fifth annual Sanlam Handmade Contemporary Fair in November 2014. Exhibitors included a diverse range of talented local furniture designers, ceramicists,…
Sanlam Private Investments announces winner of the first SPI National Portrait Award

In 2013, our client, Sanlam Private Investments (SPI) - now known as Sanlam Private Wealth - launched the first SPI National Portrait Award. The award aims to celebrate and showcase the best original portrait artwork in South Africa. We joined…