As a way of staying connected to its audience during lockdown, Boschendal Wines decided to start an educational, interactive series called Know Your Wines. The series consists of interesting wine making facts, as well as a guide to wine terminology…
Creative, results-driven PR
content marketing
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Know Your Wines Instagram Story Series
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Cherry Time Content Shoot
To signal the start of the holidays and cherry season, we art directed and shot some fresh content in studio for Cherry Time to use on their social channels during the festive season. The look and feel was kept clean…
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Transformer BotBots collectibles by Hasbro
Hasbro’s newest offering within the Transformers range are the fun and mischievous BotBots. Aimed at introducing the Transformers franchise to a younger audience and tapping into the Collectable market, BotBots are everyday objects which transform into little robots after the…
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Top 10 Tips to Making Content Work for Your Brand
At Atmosphere, we love storytelling and specialise in content marketing. From in-depth research reports and eye-catching infographics, to gorgeous newsletters, engaging videos, dynamic guides and smart social boosting strategies, we're obsessed with kick-starting big conversations. We do this by telling…
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Growing Your Brand with Visual and Content Marketing
Atmosphere specialises in content and visual marketing. We're passionate about creative storytelling and we've seen, time and again, how this kick-starts big conversations for our clients. As part of keeping our finger on the pulse, our designer Jamey du Plessis watched a…
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Boschendal Wines Content Marketing and Website Design
For the full case study, go here
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Great opportunity for brands to become publishers
The media landscape is changing rapidly and opportunities to achieve results in the traditional editorial media space are decreasing. In addition, the growth in social networks has created an expectation that brands will engage with consumers directly. There is a…
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Seven top global PR trends to watch
In a rapidly evolving industry, PR professionals are sometimes faced with bewildering changes affecting the very core of what they do. The internet and social media are changing the way our society thinks and behaves, which has brought challenges, but…
