The Cape Union Mart Group is based in Cape Town and currently houses five major retail chains, which include Cape Union Mart, Old Khaki, Poetry, Tread + Miller and Keedo. The group collectively has over 300 stores. The outdoor division is carried by Cape Union Mart, South Africa’s favourite outdoor store and the group’s flagship brand, which retails across South Africa, as well as Namibia and Botswana. It also exclusively stocks the K-Way brand, an extremely popular technical range of outdoor clothing and gear.