• Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

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Case studies



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5 things all PR interns should know

My first exposure to public relations was during a stint in the US in 2013 - I saw Kim Kardashian's publicist convince her to walk the red carpet with a man dressed in a gorilla suit and holding a huge…

Nestlé hosts interactive media event in a bid to form healthier eating habits among SA learners

According to Nestlé’s 2014 Tuck-Shop Truths survey, a quick look into South Africa’s tuck-shops will reveal that the majority of offerings favoured by children include items such as chips, chocolates, pies, hot dogs, white bread sandwiches and donuts - a…

Merry Cheesmas from BURGER KING

In December 2014, BURGER KING® introduced South Africa’s very own Santa Claus. Ditching the traditional image of the same old man, dressed up warmly to brave the snow, Mzansi welcomed a more locally relevant icon – Mama Claus.   Mama…

Love is in the air … Valentine’s Day and PR

Love it or hate it, Valentine's Day is always a great opportunity for public relations campaigns and stunts across the globe - some of which may just find their way into our hearts. Here are some of my favourites. [caption…

Testimonials

  • Watch this little hot shop – they are making big waves in the PR industry.

    Tony Koenderman, Finweek
  • We wanted to build a flagship store in an area relevant to our target market, hoping it would become part of their daily lives.  When Atmosphere presented the Guinness World Record Attempt idea, I knew it was the right fit for Virgin Mobile as this would drive a high level of awareness for our new store. What worked really well is that the event and subsequent media coverage built awareness AND ultimately drove sales. This project was hard work but well worth the effort when we see the business results achieved. And Sir Richard Branson really seemed to enjoy his visit with us.

    Vanda Harries, head of brand and communication, Virgin Mobile SA
  • It has been phenomenal, guys! Burger King International can’t understand why our campaign was such a huge success! Against worldwide measures, the launch of Burger King in SA is seen as one of the best and on par with the most successful launch ever of our biggest competitor in Moscow a few years back. You made us look good. Thank you.

    Jaye Sinclair, Burger King SA CEO
  • Atmosphere has played a crucial role in changing perception of Capitec over the past four years. We can subscribe a large part of our marketing success over the past few years to the strategic role which PR has played and will continue to play in our business.

    Carl Fischer, head of marketing, Capitec Bank
  • With limited marketing or advertising budget behind this campaign, Atmosphere’s strategic PR activity was instrumental in ensuring the success of the inaugural SPI National Portrait Award. Their efforts created a platform for us to build the SPI (now Sanlam Private Wealth) brand among this key target audience segment, delivered standout media exposure, and very importantly, worked to drive the submission of almost 1800 entries – far exceeding expectations.

    Daniël Kriel, CEO: Sanlam Private Wealth
  • Atmosphere was the cornerstone of the success of the Sanlam Investments FoodWineDesign Fair 2013. Their knowledge of the Fair and close involvement with the organisers enabled them to raise the profile and turn it into Johannesburg’s calendar event of the year. Atmosphere delivered real, measurable results for us as the sponsors, with a Fair attendance increase of 25% from 2012 – well beyond expectations – and the highest footfall to date.

    Candice Danneberg, Sanlam Investments

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