• Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

  • Atmosphere is a public relations consultancy specialising in integrated brand and corporate communications. We offer a strategic and highly creative approach to PR.

Case studies

Case studies



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Recognising South Africa’s best wine in the 17th annual Taj Classic Wine Trophy

Wine is an intrinsic part of South Africa’s heritage and culture, with the first wine farms in the Cape dating back to the 17th century.  For the fourth consecutive year, Taj Cape Town proudly hosted the annual Taj Classic Wine…

Networking tips: if you snooze you won’t schmooze

When I joined the public relations industry, I thought networking amounted to a bunch of extroverts gathered at a social event, sharing their success stories over a glass or two of wine. To my surprise, I quickly learnt that it's…

The dos and don’ts of good PR

'"I've had it. I get more than 300 emails a day and my problem isn't spam ... it's PR people. Lazy flacks send press releases to the Editor in Chief because they can't be bothered to find out who on…

5 things all PR interns should know

My first exposure to public relations was during a stint in the US in 2013 - I saw Kim Kardashian's publicist convince her to walk the red carpet with a man dressed in a gorilla suit and holding a huge…

Testimonials

  • Watch this little hot shop – they are making big waves in the PR industry.

    Tony Koenderman, Finweek
  • Atmosphere has played a crucial role in changing perception of Capitec over the past four years. We can subscribe a large part of our marketing success over the past few years to the strategic role which PR has played and will continue to play in our business.

    Carl Fischer, head of marketing, Capitec Bank
  • With limited marketing or advertising budget behind this campaign, Atmosphere’s strategic PR activity was instrumental in ensuring the success of the inaugural SPI National Portrait Award. Their efforts created a platform for us to build the SPI (now Sanlam Private Wealth) brand among this key target audience segment, delivered standout media exposure, and very importantly, worked to drive the submission of almost 1800 entries – far exceeding expectations.

    Daniël Kriel, CEO: Sanlam Private Wealth
  • We wanted to build a flagship store in an area relevant to our target market, hoping it would become part of their daily lives.  When Atmosphere presented the Guinness World Record Attempt idea, I knew it was the right fit for Virgin Mobile as this would drive a high level of awareness for our new store. What worked really well is that the event and subsequent media coverage built awareness AND ultimately drove sales. This project was hard work but well worth the effort when we see the business results achieved. And Sir Richard Branson really seemed to enjoy his visit with us.

    Vanda Harries, head of brand and communication, Virgin Mobile SA
  • Atmosphere was the cornerstone of the success of the Sanlam Investments FoodWineDesign Fair 2013. Their knowledge of the Fair and close involvement with the organisers enabled them to raise the profile and turn it into Johannesburg’s calendar event of the year. Atmosphere delivered real, measurable results for us as the sponsors, with a Fair attendance increase of 25% from 2012 – well beyond expectations – and the highest footfall to date.

    Candice Danneberg, Sanlam Investments
  • It has been phenomenal, guys! Burger King International can’t understand why our campaign was such a huge success! Against worldwide measures, the launch of Burger King in SA is seen as one of the best and on par with the most successful launch ever of our biggest competitor in Moscow a few years back. You made us look good. Thank you.

    Jaye Sinclair, Burger King SA CEO

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